![]() The company also introduced the ActivTrak Productivity Lab, which offers resources to help users understand workforce analytics and productivity metrics. In 2020, ActivTrak raised $50 million in a Series B round of funding with Sapphire Ventures and Elsewhere Partners. In 2019, ActivTrak raised $20 million in a Series A round of funding with Elsewhere Partners, a growth-stage venture capital firm that principally invests in B2B startups. It now uses data sourced from more than 9,500 customers and 450,000 users. ActivTrak's first software-as-a-service (SaaS) product launched in 2012 and the workforce analytics platform launched in 2015. ActivTrak was founded in 2009 by Herb Axelrod and Anton Seidler in Dallas, Texas.
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